McDonald’s who? Trademarks of a Russian fast food chain with an eerily similar logo

McDonald’s may have closed its Russian locations, but the country is content with its own version of McD’s, and it bears a striking resemblance to the ubiquitous golden arches.

On March 8, McDonald’s announced it was suspending operations at all 847 restaurants in Russia in response to its assault on Ukraine. And, boy, did everyone hate it.

A 31-year-old pianist in Moscow itself handcuffed himself at the entrance to a McDonald’s to protest the closures, and the police had to intervene, according to local Russian media.

But reports suggest that several McDonald’s locations are still open in the country, local Russian fast food chain Uncle Vanya saw the opportunity and rushed at it ASAP.

Uncle Vanya

Government the documents show that Uncle Vanya filed his trademark application just four days after McDonald’s announced temporary closures in Russia.

Before the trademark application was filed, Vyacheslav Volodin, Chairman of the Russian State Duma, said that McDonald’s should be replaced by Uncle Vanya.

What’s even more mind-blowing is that Uncle Vanya is the name of a critically acclaimed play by Russian playwright Anton Chekhov. When he wrote it in 1899, we doubt he thought he would ever sell fries.

People say how the logo is thoughtlessly copied. Looks like the golden arches at McDonald’s have dropped a bit.

“Hit me with UncNuggets and a Large Unc with fries,” said one Twitter user.

A parody account of the restaurant has already surfaced on Instagram. The biography is a riff on the melodious McDonald’s slogan “Ba da ba ba ba, I love it” and reads, “Ba da da da da, I’m okay with that….”


@eat.uncle.vanya | instagram

McDonald’s hasn’t made an official statement about Uncle Vanya, but that may be because they consider him small fry.

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